Every route to blonde, priced
DOUBLE PROCESS PLATINUM BLONDE ($395, 120 min) is the full lift — for going genuinely light from a darker base, all over. Standard double process is $350.
FOIL HIGHLIGHTS lift in sections for brightness with your base kept underneath: $250 face frame, $375 partial, $495 full head. FOILYAGE ($495) paints the placement and processes it in foil — brightness with a softer grow-out.
BALAYAGE ($225 face frame, $250 partial, $395 full head) is the lowest-maintenance blonde: hand-painted, no hard regrowth line, and months rather than weeks between appointments.
Keeping blonde hair in one piece
Lightening opens the hair, and Miami then does its worst with sun, salt and chlorine. Protein Renewal Treatment for Blondes ($150) exists specifically for this, alongside K18 molecular repair and Metal Detox — which matters more than people expect if you swim, because it removes the mineral build-up that turns blonde green and dull.
A gloss or toner every few weeks ($95, or $55 after a colour service) is what keeps blonde looking expensive rather than brassy. It is the cheapest, highest-impact appointment on the menu for anyone who is blonde.
The consultation is where this is decided
How light we can safely take you in one visit depends entirely on what your hair has already been through. Your colourist will assess it in person, tell you honestly whether it is one appointment or a staged lift across two, and design a maintenance schedule you can actually keep — including the take-home products that matter and the ones that do not.
Good to know
Frequently asked
How much does it cost to go blonde in Miami?
At Red Market Miami: double process platinum blonde $395, standard double process $350, foil highlights $250–$495, foilyage $495, balayage $225–$395, gloss or toner $95. Protein Renewal Treatment for Blondes is $150. Consultations are complimentary.
Can I go platinum in one appointment?
It depends on your starting colour and what your hair has been through. Sometimes yes; often it is safer across two sessions. Your colourist will assess your hair in person and tell you honestly — protecting the condition of the hair matters more than reaching the shade in one sitting.
How do I stop my blonde going brassy in Miami?
A gloss or toner every few weeks ($95, or $55 after a colour service) is the main lever. If you swim, a Metal Detox treatment removes the mineral and chlorine build-up that dulls blonde and can push it green. Your colourist will also recommend the right take-home shampoo — a purple shampoo used too often does its own damage.
Do you fix blonde that has gone wrong elsewhere?
Yes — colour correction is $595 and books three hours, with a complimentary consultation first. Banded highlights, orange lift and patchy blonde are among the most common corrections we do.
Book at Red Market, Bal Harbour
9700 Collins Ave, 3rd Level of Bal Harbour Shops, Bal Harbour, FL 33154